Q1 2024 Releases
New Features & Improvements
Easily Search Your Campaign Settings
You can now search for a settings in Campaign Editor that reference other, nested settings. In other words, you can type the name of the referenced setting or its value and it will show up in your search results.
New Campaign Edit Categories & Subcategories
We’ve implemented new categories and subcategories for settings in Campaign Edit, along with improved setting names and descriptions to make it easier to find what you’re looking for.
Replace Eligibility Files via SFTP
Audience files of eligible participants delivered to Extole via SFTP can now easily replace an existing audience in your Extole account. This new workflow is especially useful for credit unions and other businesses that send daily or weekly eligibility files with removed records to ensure the right people have access to their program.
Track Who Used the ‘Create Event’ Feature
We now track the Extole users who create events through User Support so that you can know which of your team members created an event. You can pull this information into Event, Person, and Rewards reports by using the “EVENT()” function.
Display Share Channels as Icons Instead of Buttons
Share Experiences in newly created campaigns now display share channels (e.g., email, Facebook, X, etc.) as icons by default instead of buttons. The icons not only perform well, but also streamline the look and feel of the experience for your customers. You can easily toggle this feature off if you still prefer to use buttons.
Share Reports with External People
In the kebab menus for finished reports, we now have an option to Share that allows you to generate a link to the report for people who don’t have My Extole accounts! You can also subscribe people who do not have a My Extole login to our reports via email.
Create Share Links for Customers in User Support
You can now create share links on behalf of your customers via User Support pages!
New Partnerships
Extole + SessionM
When advocates and referred friends earn rewards within your referral program, Extole will promptly notify SessionM to deliver points or an offer to their loyalty accounts. To establish this connection, you’ll need to have an up-to-date list of all loyalty program users within the Extole platform. This can be facilitated by your Extole and SessionM delivery teams.
Extole + BHN Integration
With the Extole and BHN integration, you can drive customer acquisition, generate brand advocacy, and build long-term loyalty with your customers. This powerful integration automates reward fulfillment with real-time reward delivery and offers a wide variety of reward options from Virtual Prepaid Cards to Physical Reloadable Cards for your referral and engagement programs.
Program Enhancements
Sweepstakes
New Entry Earned Email
We added a new email to the Sweepstakes program that notifies participants when friends they have shared the sweeps with convert, rewarding them with an additional entry. This email is triggered automatically upon a quality friend conversion.
Friend Landing Experience Updates
We updated the Sweepstakes Friend Landing Experience so that it offers participants more context about the program and details the rules for entry.
Unqualified Entry Messaging
The Sweepstakes entry experience displays appropriate messaging when an unqualified person is identified, typically via email, and attempts to make an entry.
Influencer
Easily Manage Your Influencers
The Influencer program now operates on our latest audience technology. You can easily add or remove influencers both in bulk or individually from the My Audiences page of your Extole account, making it easy to manage eligible influencers over time.
Compliance Update
Opt Out of Emails with One Click
Extole emails have been updated to comply with RFC-8058, the new requirement that marketing communications can be unsubscribed from with a single click. Please note that this does not impact Earned Reward emails or the Authentication email for accessing program stats.