> ## Documentation Index
> Fetch the complete documentation index at: https://docs.extole.com/llms.txt
> Use this file to discover all available pages before exploring further.

# People Who Took a Specific Action Report

> The People Who Took a Specific Action report returns a list of participants who completed a specific event, such as opening an account, with unique counts.

# Overview

The People Who Took a Specific Action report returns a list of participants who completed a specific activity — for example, opened an account — with unique counts for that activity. The event filter defaults to `transacted`. Change it to the `step_name` that matches the action you want to list.

<Note>
  To pull a list of participants who completed an action (such as `converted`, opened an account, or started a free trial) that matches the dashboard, see the [Events report](/guides/dashboards-and-reporting/report-types/recommended-reports/events-report).
</Note>

## Configuration

### Filters

Besides the event, the report offers these filters:

* **Time Range:** Defaults to Last Day. This is the range of data in the report. Learn about the ranges you can use in [Using My Timeline Dates](/guides/dashboards-and-reporting/extole-dashboards-and-metrics/using-my-timeline-dates).
* **Quality:** Defaults to All. This indicates the quality of the event. You can filter by events of all quality, only high quality, only low quality, or no quality.
* **Program Label** and **Campaign Id:** Optional. Limit the report to one program or campaign.
* **Visit Type** (under **Advanced**): Defaults to All. This indicates the type of visit the person made. Filter by people you have seen for the first time (New To Client), who visited the program for the first time (New To Program), or who visited the campaign for the first time (New To Campaign).
* **Container** (under **Advanced**): Defaults to your production container. You can instead run the report for only people in your test container.
* **Unattributed Events** (under **Advanced**): Defaults to off. Toggle it on to see events that have not been attributed to Extole. For example, with conversions and this toggle off, you see only conversions attributed to Extole activity; with it on, you see all conversions you pass to Extole.

### Event Names (`step_name`)

The report's event field takes the `step_name` values listed below. An event typically has an actor (a friend or an advocate) and an action.

This field, and the **Event Names** filter on the [Events report](/guides/dashboards-and-reporting/report-types/recommended-reports/events-report), filter on the `step_name` you give them. The report doesn't check that name against a fixed list. In My Extole, the field lists the event names from your account's campaigns and flows, plus `advocated`, `converted`, `registered`, and `transacted`.

<Note>
  When you read this report's definition through the Extole reporting API, its `step_names` parameter lists 12 values: `converted`, `was_referred`, `registered`, `shared`, `advocate_viewed`, `friend_confirmed`, `advocated`, `transacted`, `share_clicked`, `promotion_viewed`, `promotion_clicked`, and `referred`. That list is the same for every account. It's a set of suggestions, not the set the report accepts, and it isn't built from your account's events. A `step_name` your program records but the list leaves out, such as `signed_up`, still runs. A name your program never records runs and returns no rows.
</Note>

## Questions You Can Answer

Use these `step_name` values for common scenarios.

### Advocate Funnel

* Advocates who viewed a promotion (a global header, global footer, overlay, confirmation pop-up, or mobile notification): `promotion_viewed`
* Advocates who opened a promotion email (a welcome email, mail after purchase email, stats email, or reward email): `promotion_email_opened`
* Advocates who clicked a promotion: `promotion_clicked`
* Advocates who viewed a share experience (the share experience, a referral page, or a landing page): `advocate_viewed`
* Advocates who shared: `shared`

### Friend Funnel

* Friends who viewed a share (opened a share email or a reminder email): `share_viewed`
* Friends who clicked a share: `share_clicked`
* Friends who viewed a friend landing experience: `friend_viewed`
* Friends who registered: `registered`
* Friends who converted: `converted`

<Info>
  Reward emails go to both advocates and friends. Because they contain calls-to-action, they count as promotion emails and promotion experiences. If your program uses email capture, it counts in the `registered` event.
</Info>


## Related topics

- [Choosing the Right Report](/guides/dashboards-and-reporting/configuring-reports/choosing-the-right-report.md)
- [Understand Extole Journeys and How to Use Them in Reports](/guides/dashboards-and-reporting/understanding-extole-journeys-extended-reference-for-reporting.md)
- [Referral Funnel Performance Report](/guides/dashboards-and-reporting/report-types/recommended-reports/referral-funnel-performance-report.md)
- [Understanding How Extole Counts People](/guides/dashboards-and-reporting/configuring-reports/understanding-how-extole-counts-people.md)
- [Advocate Tiers](/product/product-overview/people/advocate-tiers.md)


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